Monday, October 12, 2009

f(x) Endorses K-SWISS

It has only been a month since their debut, but rising girl group f(x) has been getting love calls from various fashion brands. Their first time endorsing a product was with Girls Generation for LG CYON's "Chocolate". Now they are going for the global sports brand K-SWISS.

A representative from K-SWISS has stated, "f(x) is not an average girl group. With their strong performances and their international members, they have matched well with our companies global image and became our models. With the talent and the charm of each member, they will make a great mark for our brand and we are expecting it greatly."

When I was in elementary school, I used to wear K-SWISS shoes, and I gotta say, they were ridiculous. But I believe they will make the brand very stylish, just like what Big Bang and 2NE1 did with FILA. The pictures of f(x) modeling K-SWISS will be up in the winter.
Source: allkpop!